Services

Our services are grounded in understanding what is important to your community, and how that can make your region stand out.

Event Calendar Evaluation and Strategy

A sustainable event calendar for thriving communities.

Firstly, we invest significant time into understanding your place and people. From there, we’ll audit the extent to which your current event calender delivers for your community, and identify opportunities for growth. If there is capacity and appetite to establish new events, we’ll work to ensure those ideas are grounded in fundamentals that will ensure the event is there for years to come. Finally, we’ll deliver a concise set of actions and measures of success that are tailored to your community.

Event Ideation and Feasibility Studies

A detailed exploration of new ideas.

We adopt a design thinking approach to event ideation and creation. This process helps all parties to create new ideas, refine existing ones and establish a clear path for bringing them to life. We’ll get to know the local context, including your community and their values; define the event objectives; solidify, prototype and test ideas; and for events requiring significant fiscal investment, conduct a full feasibility study.

Economic and Social Impact Studies

Measuring the economic, social and brand impact of events.

With over 15 years of experience in measuring the impact events have on their local communities, we have a deep understanding of best practice methodologies. We take the time to understand local dynamics to ensure our experience translates through to results that are meaningful to your community.

Event Business Planning

A roadmap for sustainable success.

In consultation with you and your key stakeholders, we will design and develop a comprehensive business plan founded in market and community insights, and aligned to strategy. Together, we’ll take a big-picture approach to establish the fundamentals that make an event sustainable before honing in on the details that ensure an event inspires civic pride, visitation and regional investment.